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Expand your palette with our color solutions.
Specific colorants and pigments are required to support the appearance and durability demands of both DIY and professional projects. From floors to ceilings, interiors to exteriors, we have your coloring needs covered.
We specialize in point-of-sale (POS) and in-plant colorants for decorative applications. Our broad range of pigment dispersions and performance additives offers superior performance in areas where durability, opacity and color space coverage are key.
Work hand in hand with our color science department.
Staying on trend in the decorative market is critical for paint producers. We work globally with our customers and color merchandising providers to create solutions to best fit the needs of the ever-changing POS market.
We assess customers’ current color space and recommend the best colorant ranges to expand color options. Our color service department works directly with customers’ color labs to optimize POS color systems.
Based on our experience with thousands of customers in nearly 100 countries, we can meet the most demanding requests. We offer customized solutions so your projects can achieve success.
Products and solutions
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The products and solutions below are available in the All region
Universal VOC-free colorants
These colorants have no VOCs and are ideal for architectural applications and mixing with a variety of latex paints, long oil alkyds, enamels and wood stains. The pigmentation provides key performance requirements such as lightfastness, opacity and accuracy while remaining cost effective with the addition off economical red and yellow colorant options.
Monicolor C
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Coltec C
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Colortrend® 807
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Universal low-VOC colorants
These colorants have reduced VOCs and are ideal for architectural applications and mixing with a variety of latex paints, long oil alkyds, enamels and wood stains. The pigmentation provides key performance requirements such as lightfastness, opacity and accuracy while remaining cost effective with the addition off economical red and yellow colorant options.
Monicolor B
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Coltec B
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Water-based colorants for facade paints and plasters
These high performing, reduced VOC colorants are ideal for use in silicone emulsion, silicate dispersion paints and acrylic plasters. The selection ensures to meet the highest demands of water repellency and weather fastness in façade tinting. In addition to façade paints, the colorants also show excellent results in waterborne architectural and industrial paints.
The VOC-free Novapint E colorants fully comply the latest environmental requirements and designed for POS tinting of waterborne coatings. The low VOC Novapint D colorants are calibrated by weight and volume and are suited for use in in-plant tinting systems. Novapint D solar reflective colorants are an intelligent combination of conventional facade colorants that have excellent solar heat reflective properties and a functional NIR reflective black colorant to replace iron oxide black.
Novapint E
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Novapint D
Novapint D solar reflective
Water-based colorants
The water based, low-VOC systems produce easily reproducible colors that are suitable for mixing in a variety of latex paints, enamels, wood stains and more. With organic and inorganic colorants, the ranges offer a wide color space and shows superior durability, light fastness, opacity and weather resistance.
Colortrend 931 colorants are designed for POS and in-plant tinting of waterborne coatings. The in-plant Hydrasperse EU colorants offer high color strength and consistency for in-plant production use.
Colortrend 931
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Hydrasperse EU
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Alkyd colorants
These solvent-borne, aromatic free and alkyd-based colorants excel at the tinting of various long and medium oil alkyd paints. Even with a reduced VOC content the colorants demonstrate excellent compatibility, consistent performance and minimal effect on paint properties.
Where Monicolor K colorants are extensively tested for POS tinting, the Solvasperse AK range is especially developed for in-plant tinting.
Monicolor K
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Solvasperse AK
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Alkyd colorants
These high-strength, pourable color pastes are recommended for in-plant tinting of solvent-based alkyd coatings. They contain synergistic combinations of wetting and dispersing agents.
Colortrend® Alkyd E
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Low-VOC water-borne colorants for in-plant use
These colorants are low-VOC, high-strength, pourable color pastes recommended for factory tinting of emulsion and water-based paints.
Colortrend® 870
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Colortrend 871 COL
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Low-VOC water-borne colorants for in-plant use
These colorants are low-VOC, high-strength, pourable color pastes recommended for factory tinting of emulsion and water-based paints.
Colortrend 874 XC
Universal low VOC- and APE-free colorants
These low-VOC, universal colorants offer broad compatibility in water- and solvent-based paints. The pigmentation of these colorants provides high performance, lightfastness, accuracy in pastels, opacity and cost effectiveness.
Colortrend 805
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Colortrend 808
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Universal low VOC- and APE-free colorants
These low-VOC, universal colorants offer broad compatibility in water- and solvent-based paints. The pigmentation of these colorants provides high performance, lightfastness, accuracy in pastels, opacity and cost effectiveness.
Colortrend 810
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Universal standard VOC colorants
These colorants are universally dispensable and offer broad compatibility in water-based and solvent-based paints. These universal machine colorants are specifically formulated for use in volumetric color dispensing machines for retail store and in-plant volumetric tinting.
Colortrend 888 / 817
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Colortrend 830
Colortrend TM
Universal standard VOC colorants
These colorants are universally dispensable and offer broad compatibility in water-based and solvent-based paints. These universal machine colorants are specifically formulated for use in volumetric color dispensing machines for retail store and in-plant volumetric tinting.
Colortrend 888
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Monicolor A
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Monicolor DU
Water-borne colorants for in-plant use
These high-strength, pourable color pastes are optimized for in-plant tinting of emulsion and water-based coatings.
Colortrend 877
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Colortrend 878
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Colortrend TP
Colortrend TF
Water-borne colorants for in-plant use
Thee high-strength, pourable color pastes are optimized for in-plant tinting of emulsion and water-based coatings.
Colortrend 872
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Colortrend 875
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